Brands with
soft details,
big impact.
I'm Mia, a freelance designer in Tāmaki Makaurau (Auckland) building bold identities for ambitious founders, and teaching the next gen of designers how to do the same
★ TRUSTED BY 60+ BRANDS ★ 4 YEARS FREELANCE ★ NZ + WORLDWIDE
BRAND IDENTITY ✦ PACKAGING ✦ DESIGN ✦ TEMPLATES ✦ SOCIAL KITS ✦ COURSES ✦
BRAND IDENTITY ✦ PACKAGING ✦ DESIGN ✦ TEMPLATES ✦ SOCIAL KITS ✦ COURSES ✦
Hey, I'm Mia 👋
— your new design bestie.
★ THE DESIGNER
I'm a coffee fuelled, detail obsessed freelance designer building distinctive brand identities for founders who want to stop blending in.
I work with everyone from skincare startups to local cafés to international gifting brands. When I'm not designing, I'm teaching the next generation of freelancers how to actually land clients.
Branding that doesn't blend in.
★ THE SERVICES
Three ways to work together, whether you need a quick logo refresh or a full brand world, I've got a package for you.
★ 4 WEEKS · FROM $3,500
Payment plans available · GST excl.
For growing brands ready to elevate beyond a logo.
Full logo suite (primary, secondary, submark)
Expanded palette (3–5 core + 2–4 accents)
Heading + body font pairings & alternatives
5–7 custom icons + 2–3 graphic motifs
Collateral: business card, letterhead, social banners
Photography direction + moodboard
8-page brand guidelines PDF
2 rounds of revisions
★ 6–8 WEEKS · FROM $5,500+
Custom scoped · GST excl.
For established brands launching campaigns or scaling nationally.
Everything in Brand Foundation, plus:
Mission, vision, values + tone of voice
Full typography hierarchy (H1–H6) + Pantone specs
Up to 10 custom illustrations across 2 styles
Presentation + document templates (Keynote, Word)
Event & activation design (signage, invites)
1 month of social posts (8 designs) + style guide
3 rounds of revisions
★ 10–14 WEEKS · FROM $10,000+
Custom scoped · GST excl.
For brands wanting a complete identity ecosystem and long-term creative direction.
Included
Everything in Brand Foundation, plus:
Brand strategy + positioning
Full identity system + campaign direction
Typography, colour systems + brand assets
Social media, launch + presentation collateral
Photography & creative direction
Comprehensive brand guidelines
3 rounds of revisions
★ SELECTED WORK
Recent Obsessions
★ FOR ASPIRING DESIGNER
Become a freelance designer, the fun way
The exact systems, scripts, and strategy I used to go from "I think I want to freelance?" to a fully booked design studio, packaged into a self-paced course you can binge in a weekend.
How we'll work together.
A clear, calm, four-phase process. No chaos, no surprise invoices, just good design.
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Fill out my enquiry form and share a bit about your project goals, style, and timeline. Mia will review and get back to you within 1–2 business days.
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Mia will hop on a call (or email) to dive deeper into your brand, audience, and vision. Mia will also share a tailored proposal outlining scope, timelines, and pricing.
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Mia will start with market and brand research, then develop your creative directions. You will receive a full presentation to choose from, and we refine until it’s perfect.
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You receive final brand assets, guidelines, and any templates included in your package. Mia will also support you on how to use them confidently so you can launch with impact!
Grab my client onboarding guide!
The exact step by step checklist I use for every new client, plus my contract template and pricing calculator.
The ultimate Notion workspace designed for freelance graphic designers wanting to stay organised, professional, and less overwhelmed.
Track:
clients
projects
invoices
leads
content
onboarding
goals
deadlines
All in one aesthetic, easy-to-use workspace.
Designed specifically for freelance creatives.
Instant duplicate access.
WHAT’S INCLUDED
Inside The Notion System
✓ Freelance client dashboard
✓ Project management system
✓ Client onboarding checklist
✓ Inquiry tracker
✓ Invoice/payment tracker
✓ Weekly planner
✓ Content planning dashboard
✓ Goal tracking system
✓ Freelancer organisation tools
WHO THIS IS FOR
Who This Is For
✓ freelance graphic designers
✓ beginner freelancers
✓ self-employed creatives
✓ overwhelmed freelancers
✓ creatives wanting better systems
✓ designers wanting to stay organised
Follow Mia’s Design journey!